Revolutionize Your Customer Loyalty Program with Hashgraph Technology: How to Track Customer Interactions and Boost Engagement in Real-Time

Makoto Kern
4 min readJan 21, 2023

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Image from Unsplash

Blockchain technology could change the way customer loyalty programs work by making it possible to track customer interactions with a product or service in a way that can’t be changed. This can be especially helpful for companies like Google that offer a wide range of products and services, such as Google phones, Google Fi, and the Gmail Suite.

The blockchain could be used to create a decentralized platform for keeping track of how customers use these products and services. This platform could be used to keep track of what customers buy, how they use the product or service, and how they interact with it in other ways. This information could then be used to make the customer’s experience more unique and to offer promotions and rewards that are more relevant to them.

In terms of customer loyalty, blockchain could also be used to make a decentralized platform for keeping track of customer referrals. This platform could be used to track customers who tell their friends and family about a product or service and give them loyalty points or other rewards.

Overall, using blockchain technology in customer loyalty programs could make it easier to keep track of how customers use a product or service in a more secure and clear way. In the end, this can make customers more interested and loyal, which can lead to more sales and income for the company.

Your kids are also potential customers who could use Google’s products and services. Whether or not they do depends on their age, how mature they are, and what kind of product or service Google is offering.

Hashgraph technology is another type of distributed ledger that could make customer loyalty programs better. It has several advantages over traditional blockchain technology, such as faster transaction speeds and better security.

Using hashgraph technology in a customer loyalty program is a good idea because it can handle a lot of transactions at once. This means it can handle a lot of transactions per second, which makes it perfect for keeping track of how customers use a product or service in real-time. This can help businesses quickly find loyal customers and reward them for it, which can lead to more customer engagement and retention.

ServiceNow Diagram for Hashgraph

https://www.youtube.com/watch?v=4Y9-JVAHazo&ab_channel=Hedera

Hashgraph technology is also helpful because it uses a consensus algorithm called the “gossip protocol.” This makes it easier and safer for nodes in the network to agree on something, which lowers the risk of fraud and hacking. This is especially important in a customer loyalty program, where sensitive information about customers is tracked and stored.

Hashgraph also has a built-in way to make sure that every node has an equal chance to take part in the consensus process. This can help keep the network from becoming overly centralized while also protecting the data stored on the network.

Overall, using hashgraph technology in a customer loyalty program can make it easier, safer, and faster to keep track of how customers use a product or service. This can eventually lead to more engaged and loyal customers, which can lead to more sales and income for the company.

IIIIMPACT is a product UX design and development company that has launched hundreds of digital software enterprise and mobile products for startups and Fortune 10 companies over the last 17 years. We have helped clients from almost every industry vertical — energy, robotics, fintech, cybersecurity, retail, HR, education, eCommerce, etc.—improve their products’ user experience, strategy, development quality, and processes.

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